Construction Tech Talk

Construction Tech Talk’ with Nick Peret is where the tradition of the trades meets the innovation of technology. Each episode delves into discussions with industry leaders who are transforming the construction landscape, offering insights into the future of the trades through a tech-savvy lens.

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Episodes

11 hours ago

In this episode of Construction Tech Talk, we explore the intersection of traditional roofing practices and cutting-edge innovations. Special guest Jen Silver shares her journey from being an industry leader in roofing finance to developing new rejuvenation products. She discusses the importance of visual upgrades, effective sales techniques, and the necessity of understanding homeowner's insurance. Jen also provides insights on branding versus marketing, and how to maintain a successful business without extensive advertising. The conversation focuses on adapting to changing industry landscapes, leveraging financing to improve business operations, and preparing for future trends in the roofing industry.
 
-- Jen Silver --
 
-- Free Estimate Template -- 
 
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
 
 
 
 
 
 
 
 
00:00 Understanding Home Insurance Coverage00:33 Introduction to Construction Tech Talk00:48 Jen Silver's Return and Insights01:42 The Shift in Roofing Sales Approach09:08 Adapting Sales Techniques to Customer Types13:31 Jen Silver's New Ventures14:27 Innovative Roofing Solutions19:40 Business Strategy and Future Planning24:19 Running a Business Together25:02 Marketing vs. Branding26:11 Organic Growth Strategies27:45 Challenges in the Roofing Industry29:42 Consultative Selling Techniques37:00 The Importance of Homeowner Education41:35 Upcoming Events and Personal Updates42:35 Closing Thoughts and Words of Wisdom

4 days ago

In this episode of Construction Tech Talk, we dive deep into the social media strategies that can take roofing contractors, and other trade professionals, to the next level. Nick discusses with Chad, a guru in social media and long-form content creation, about the essentials of posting on different platforms, making viral content, and harnessing the power of podcasting to build relatable and engaging content. We also explore the importance of optimizing profiles, targeting the right audience, and utilizing tools like SocialBee and vidIQ to enhance your content strategy. Listen in to learn how funny and relatable content, alongside informative and inspiring posts, can help build your brand and attract inbound leads.
 
-- Contact Chad to Help Your Business -- 
clubinski10@gmail.com
-- Chad's Instagram --
-- Chad's TikTok -- 
-- Chad's YouTube -- 
 
-- 15 Power AI Prompts (Free) -- 
 
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
 
 
 
 
 
 
 
00:00 The Social Media Lottery: Increasing Your Chances of Going Viral00:49 Introduction to Construction Tech Talk with Chad01:52 Understanding Engaging Content and Its Impact04:51 The Importance of Building a Brand10:51 Optimizing Your Social Media Profile15:48 Creating Relatable and Shareable Content24:45 The Evolution of Social Media Platforms26:12 Podcasting as a Content Strategy27:54 Building Relationships Through Podcasts31:11 Tailoring Content for Different Platforms33:56 Optimizing Content for Maximum Reach38:20 The Power of Product Reviews41:21 SEO and Content Strategy for Contractors46:36 Final Thoughts and Recommendations

Thursday Mar 20, 2025

In this special mini-episode, seven-year-old Jordan, the son of roofing business owner Jake Hofer of Built Right Roofing and Construction, joins the podcast. Jordan discusses his perspective on having a parent who runs a roofing company, his love for Pokémon, and his thoughts on starting a podcast to help promote the business.
 
 
00:00 Introduction and Special Guest00:23 Life as a Roofer's Son00:49 Pokemon Talk01:27 Podcasting and YouTube Aspirations02:03 Advice for Young Podcasters03:12 Closing Remarks and Call to Action

Tuesday Mar 18, 2025

In this episode of Construction Tech Talk, we dive into the journey of a roofing company that skyrocketed from $0 to $20 million in five years. Our special guest from the Dakotas shares insights on effective sales strategies, the importance of business partnerships, and the value of maintaining a strong company culture. Learn how they managed growing pains, optimized operations, and the key factors that contributed to their incredible success. Tune in for practical tips and an inspiring success story.
 
-- Free Stuff -- Top 5 Construction Business Tips for Multi-Million Dollar Growth
 
-- Built Right Roofing and Construction --
 
 
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
 
 
 
00:00 Introduction and Initial Strategy00:33 Welcome to Construction Tech Talk00:46 Guest Introduction and Early Days01:19 Success Story: From Zero to 20 Million02:17 Key Factors for Rapid Growth02:48 Sales Strategies and Team Building03:10 Starting the Roofing Journey03:59 Partnership and Business Dynamics05:34 Scaling Challenges and Solutions05:52 Top Five Tips for Business Success09:29 Continuous Improvement and Company Culture11:00 Leadership and Personal Development20:38 Marketing and Branding Insights23:59 Final Thoughts and Words of Wisdom

Monday Mar 10, 2025

In this episode of Construction Tech Talk, we delve into the top three roofing business models with industry expert Allen Mick. Alan shares his family's wisdom and his own experiences in the roofing industry, discussing the evolution of business strategies. The episode outlines the key aspects of retail, commercial, and storm chasing models in the roofing business, with practical tips and insights for startups and burgeoning companies.
Whether you're looking to optimize your existing business or kickstart a new venture, this episode is filled with actionable advice and success stories. Tune in to learn how to scale your roofing business from the ground up!
-- Free Stuff -- Top 5 Construction Business Tips for Multi-Million Dollar Growth
 
-- Allen Mick Instagram --
 
 
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
 
00:00 Introduction: The Power of Storms in Business00:28 Welcome to Construction Tech Talk00:38 Guest Introduction: Allen Mick's Roofing Journey01:38 Early Memories in Roofing03:21 Top Three Roofing Business Models04:47 Retail Roofing Business Model05:11 Storm Chasing and Insurance08:44 Retail vs. Insurance: A Deep Dive13:37 Scaling Your Construction Business16:51 Retail Storm Catching Business17:21 Transition to Commercial Roofing18:10 Advantages of Commercial Roofing22:12 Starting a National Commercial Roofing Business25:09 Combining Retail and Commercial Strategies27:09 Challenges and Final Thoughts

Friday Feb 28, 2025

In this episode of Construction Tech Talk, we're joined by Claudio Vilas, the Roofing Biz Broker, who sheds light on the intricate and often misunderstood process of selling a roofing business.
We dive deep into the key factors that influence business valuation, the importance of accrual accounting, and why having a diversified customer base is crucial to minimizing risk. Claudio debunks common myths about multipliers and private equity, and offers practical advice for business owners contemplating a sale. From understanding financial metrics to preparing for due diligence, this episode is packed with invaluable insights for anyone looking to navigate the complex world of mergers and acquisitions.
 
-- Claudio's Business --
 
--- Free Stuff ---
10 Must Have Roofing Tools
 
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
 
00:00 Understanding Business Risk and Growth00:32 Introduction to Construction Tech Talk01:44 The Challenges of Selling a Business04:52 Importance of Accrual Accounting09:38 Key Metrics for Business Valuation15:32 Strategic vs. Financial Buyers18:56 Recurring Revenue in Roofing20:07 Comparing Roofing Companies20:53 Understanding the Appeal of a $3 Million Company21:05 Challenges of Young Companies in the Market21:46 Valuation and Buyer Expectations22:14 Case Studies: Young vs. Established Companies23:42 Different Buyers for Different Companies26:03 The Myth of Multipliers and Private Equity30:55 The Importance of Stable Growth32:44 The Emotional Rollercoaster of Selling a Business36:00 Final Thoughts and Contact Information

Monday Feb 24, 2025

In this episode of Construction Tech Talk, host Nick invites Joe Crisara from Service MVP to discuss innovative strategies for boosting sales in the construction industry. Learn how implementing systematic approaches can drastically improve your business's performance and increase sales by three to five times. Joe shares valuable insights on the importance of targeting the right market, creating premium service packages, and maintaining strong customer relationships. Discover how the system, not the individual, is the key to success.
 
-- Service MVP -- 
 
-----
 
---------
 
--- Free Stuff ---
Better Boss Blueprint
 
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
 
 
 
 
00:00 Introduction to Sales Boost00:19 Welcome to Construction Tech Talk00:37 Meet Joe Cassara from Service MVP01:19 Challenges in Contractor Sales Processes04:11 The Importance of Service and Maintenance08:15 Targeted Marketing Strategies18:04 Effective Presentation and Simplified Solutions22:54 Exploring Pricing Strategies23:46 The Importance of Customer Choices25:24 Bundling and Packaging Solutions26:43 Effective Sales Techniques28:29 The Power of Systematic Persuasion32:46 Opportunities in Service Expansion35:06 The Future of Startups37:26 The Role of Systems in Business Success38:55 Conclusion and Final Thoughts

Thursday Feb 20, 2025

In this episode of "Construction Tech Talk," we dive into the transformative power of AI in the construction industry. Join us as our host welcomes AI expert Jonathan Mast of White Beard Strategies to discuss practical AI applications for contractors.
Learn how tools like ChatGPT can help you streamline tasks, enhance customer communication, and stay ahead of the competition. Discover valuable insights on AI agents, custom GPTs, and automation tips specifically for the construction and home services sector. Don’t miss this episode loaded with actionable advice for modernizing your business with AI.
 
-- White Beard Strategies -- 
 
---------
 
--- Free Stuff ---
Better Boss Blueprint
 
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
 
 
00:00 Introduction to AI in Construction00:26 Welcome to Construction Tech Talk01:29 Getting Started with AI for Contractors04:54 Effective AI Prompting Techniques10:06 Advanced AI Tools and Custom GPTs22:36 AI Automation and Agents33:28 Final Thoughts and Future of AI

Monday Feb 10, 2025

In this video, we tackle common challenges faced by contractors such as disorganization, missed deadlines, and shrinking profits.
The podcast outlines the top five strategies successful contractors use, including mastering sales and estimating, optimizing project management, leveraging job costing and financials, enhancing customer experience, and streamlining vendors and subcontractors.
Learn how to simplify your services, automate communication, improve financial oversight, and integrate your team effectively to make strategic decisions and boost profitability.
Don't forget to download the free guide, the Better Boss Blueprint, and reach out for a free discovery call to take your business to the next level.
 
--- Free Stuff ---
Better Boss Blueprint
 
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
 
00:00 Introduction: The Importance of Your Team00:33 Common Challenges in Contracting00:56 Strategy 1: Mastering Sales and Estimating05:07 Strategy 2: Optimizing Project Management08:51 Strategy 3: Leveraging Job Costing and Financials11:39 Strategy 4: Enhancing Customer Experience13:49 Strategy 5: Streamlining Vendors and Subcontractors15:16 Conclusion and Next Steps

Monday Feb 03, 2025

In this episode of 'Construction Tech Talk,' we dive deep into the success story of Cole Haynes, the man behind Escalade Roofing. Cole shares how his company achieved 2 million in sales during their first year and surpassed 3 million in the following year. We explore the importance of branding and content, which drove significant growth for his business. Cole emphasizes faith, family, fitness, and finance as the pillars of his life and business, inspired by the Rise Up Kings program. He also discusses goal setting, mindset, and maintaining a work-life balance, including working alongside his talented wife, who plays a crucial role in their success. Cole's story is a testament to the power of big dreams, hard work, and innovative marketing strategies. Tune in to learn invaluable tips for growing your own business and achieving extraordinary goals.
 
--- Contact Cole --- 
Escalade Roofing 
 
----
 
--- Freebies ---1. 10 Must Have Roofing Tools
--- Contact --- 
 --- Schedule a Free Call with Better Boss ---
 
--- Better Boss Socials --- 
Better Boss Instagram
Linked In
 
00:00 Starting Strong: Million-Dollar Sales00:04 The Power of Content and Branding00:36 Welcome to Construction Tech Talk01:04 Balancing Life and Business01:16 Rise Up Kings: A Transformative Experience03:49 Mindset and Goal Setting for Success06:14 Innovative Company Culture07:37 Meet the Mastermind: The Vice President08:46 Work-Life Balance Tips for Couples11:03 Modern Approaches in Contracting15:41 The Importance of Personal Branding16:10 Top Tips for New Contractors16:33 Essential Business Requirements17:11 The Hustle of Sales17:54 Challenges of Rapid Growth18:13 The Power of Sales18:24 Roofing Tools and Technology19:55 RoofLink and SalesRabbit Integration22:41 Big Deals and Partnerships25:18 The Mascot Story29:11 Final Words of Wisdom

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